Nedbank & FURTHER launch The Greenhouse
A platform nurturing the next generation of green economy entrepreneurs.
Client
Nedbank x FURTHER
Year
2025
Services
- Creative Direction
- Art Direction
- Campaign Design
- Digital Experience
The Greenhouse is a purpose-built platform designed to identify, support, and grow high-potential green entrepreneurs in South Africa through funding, coaching, and capacity-building. Early-stage entrepreneurs in the green economy often struggle to scale - they have strong ideas and real solutions but lack funding, support, and access to networks. Like plants, ideas need the right environment to thrive. Support, structure, and community are what turn potential into progress.
It's because of you
The Nedbank Affinity campaign has made a significant impact across multiple sectors in South Africa.
Grow the Future Sustainably
A space where ideas are supported, developed, and scaled into real-world impact
Future Architects
They see entrepreneurs. We see future architects. Progressing the gold in green.
Growth
A space where ideas are supported, developed, and scaled into real-world impact
Vision
They see entrepreneurs. We see future architects. Progressing the gold in green.
“This campaign exemplifies how strategic design can drive real-world impact. Together with Nedbank, we've helped raise over R601 million for causes that matter.”
Mpho Mahlangu
Creative Director, Egumeni Communications